Pravana’s core mission is to provide unparalleled, high performance beauty solutions to salon professionals and clients everywhere through a range of carefully curated, innovative hair care products that are formulated from only the best ingredients available to the beauty industry.

Pravana ChromaSilk Express Tones - Tone to set the tone using Pravana’s gentle, ammonia-free toners that leave hair feeling healthier and shinier in under five minutes!

Pravana ChromaSilk Color Activator Zero Lift Pravana Zero Lift, is a hair color developer that adds virtually no lifting power when mixed any ChromaSilk Hair Color.